Get Started With Facebook LIVE

///Get Started With Facebook LIVE
  • How to Use Facebook LIVE broadcast
  • How to Use Facebook LIVE broadcast

Have you started using Facebook LIVE yet? Are you curious about it and would like to know how to get started?

Up until recently, Facebook LIVE was only available to celebrities and “public figures.” Now any Facebook user can stream live from their personal page or within a Facebook group. Depending on the type of page you created – you might also have this option on your fan page.

What is Facebook LIVE?

Facebook LIVE is a live broadcast feature that allows you to share real-live video with your followers. You can stream directly from your mobile device (iPhone, iPad, or Android), and Facebook is talking about rolling out the desktop version soon. As with any new Facebook features, the changes are being rolled out in phases, so if you don’t see it on your page or profile – it should be coming soon.

As soon as you go live, your live video will show up in people’s newsfeeds. On the broadcast screen, you’ll see your video as everyone else sees it, along with number of viewers you have. Your audience will see what your camera is capturing, and they can hear you talk.  Your Facebook followers and friends can interact with you by commenting on your video in real time, but you cannot see or hear them.

After the broadcast is over, your video will remain on Facebook – on your own timeline or in the group where you started it, and anyone can watch it as a replay. And if you don’t like the result – you can always delete it.

Facebook LIVE for business

Why You Should Use Facebook LIVE

I am sure you’ve heard that video is the best way to get more visibility, educate your followers, clarify your offers, increase your conversion rates, and boost your sales.

Facebook LIVE combines the best of both worlds – the power of video (especially the live video) AND the ability to show your video to your potential clients right in their Facebook Newsfeed among other posts they are already looking through.

There are plenty of other video broadcasting options available, like Blab, Meerkat or Periscope.  But Facebook is, after all, the #1 social media platform. That’s means it’s the easiest way to reach your potential clients. They don’t have to go to your website or to your YouTube channel to view your video.  It shows up right in front of them on the platform they are already using on a daily basis.

Facebook LIVE is a great way to create live video content and immediately deliver it to an engaged audience.

How to Start Your Facebook LIVE Broadcast

Facebook LIVE is very easy to use.  All you need to do is to login to a Facebook app on your mobile device.  Then navigate to the place you want to broadcast from – like your personal profile or a Facebook group.

Then follow these steps:

  • Tap Use Facebook LIVE for your business at the top of your Timeline, News Feed or Page (where it says Update Status or Write Something)
  • Tap  Facebook LIVE broadcast for business (second icon from the left)
  • Write a description for your broadcast (it will become the title that people see)
  • Tap Go Live to begin your broadcast. Currently your broadcast can go for as long as 90 minutes.
  • When you want to end your broadcast, tap Finish. You’ll have the option to save the video to your phone’s camera roll, if you want to edit or share on other platforms.

Get started with Facebook LIVE

Tips for Using Facebook LIVE Effectively

Here are some tips for creating a great Facebook LIVE experience:

  • When you are broadcasting – look at the camera on your phone, not at the screen.
  • Make sure your phone is at your eye level or higher.
  • It helps to have a desktop or laptop computer to read comments while you are recording on your mobile device.
  • Use a tripod or place your phone on a solid surface.
  • Engage with your viewers, ask them to participate and interact with you by asking/answering questions and posting in the comments.
  • Announce your LIVE broadcast ahead of time if you want a bigger audience.

Want to see some real examples of Facebook LIVE broadcasts?  Check out LIVE videos in my Facebook group “Business Owners Who Think BIG” (go under Photos –> Videos). If you are not a member yet – you can request to join here.

Another cool way to see LIVE videos available right now is by checking this world map that shows broadcasts as they’re happening.

Want more blog posts like this one? Sign up for my newsletter and have them delivered right to your inbox .

Grow Your Business with Facebook Groups

Find out HOW!
Find out HOW!

Related posts:

Alina Vincent
Fast Growth Business and Technology Strategist at Business Success Edge

Fast Growth Business and Technology Strategist Alina Vincent helps savvy entrepreneurs position their brand to effortlessly attract premium clients and cash.


Alina works with business owners about big impact and profits shorten their path to success. An Amazon #1 Best-selling Author of 2 books, she is gifted in her ability to simplify complex ideas into actionable result-generating steps. If you want to benefit from smart strategy, intuitive guidance, and focus on the end result from the very first point of contact – connect with Alina today.


10 Comments

  1. Stephanie Goodman May 18, 2016 at 9:39 pm - Reply

    Thanks Alina. I’ve been seeing these pop up recently and I’ll have to give it a go! It could be fun

    • Alina Vincent May 19, 2016 at 2:56 am - Reply

      Stephanie,

      It IS a lot of fun! You should give it a try.

      Alina

  2. Daphne Wells May 19, 2016 at 2:12 am - Reply

    Thanks Alina, I’d been wondering about how to do this and you make it sound so easy!

    • Alina Vincent May 19, 2016 at 2:58 am - Reply

      Daphne,

      It’s easier than you might think. 🙂

      I hope you give it a try soon.

  3. Barbara July 8, 2016 at 9:52 pm - Reply

    Thanks for sharing this Alina. Seems we don’t have it yet in Germany. Someone told me that Apple phones have it but not sure. My Adroid does not so I will have to be patient.

  4. Eliana Gilad August 6, 2016 at 8:36 pm - Reply

    Thanks alot Alina. I decided to jump in this week…and made a video with 3 Healing Sound Tips to eliminate fear of public speaking. It was tremendously fun and I got to show up authentically (which is what I support others doing). FB Live is a great way to share your gifts with others. We need to hear YOUR VOICE!

    Thanks for expressing YOURS Alina! You contributed alot to me!

  5. Eliana Gilad August 6, 2016 at 8:36 pm - Reply

    Thanks alot Alina. I decided to jump in this week…and made a video with 3 Healing Sound Tips to eliminate fear of public speaking. It was tremendously fun and I got to show up authentically (which is what I support others doing). FB Live is a great way to share your gifts with others. We need to hear YOUR VOICE!

    Thanks for expressing YOURS Alina! You contributed alot to me!

  6. Natalie Kawai October 10, 2016 at 8:55 pm - Reply

    Thank you Alina, so clear and helpful!

  7. Natalie Kawai October 10, 2016 at 8:55 pm - Reply

    Thank you Alina, so clear and helpful!

  8. Eve Keith November 25, 2016 at 10:31 pm - Reply

    Wow Alina,

    I am just loving all of your fantastic everything.

    Thank You for going the extra one- hundred miles.

    Between you and the Universe I am finally getting all the information I need to be a Total Rock Star in my Field.
    Best, Eve Keith

Leave A Comment